My car badges project is due tomorow, and I’m pleased to say I am finished and the designs were submitted yesturday 🙂 So i thought I would update seeing as I had a little bit of time! So, i think I explained what the project was, so I have just been experimenting and coming up with ideas since then. My car is a Bonko Duralite 250, which I imagine would look a little something like this.
Or something similar to it like a flatbed truck, and I think it would be a commercial kind of vehicle. We had to come up with a conventional design and an experimental. My conventional design I found easier, because I kind of knew what typfaces to use to express my characteristics. I used Rockwell, as its quite a bold font with sharp edges, which I think represents Rugged. It’s also quite sturdy which I see as a reliable quality. Here is my conventional design.
My other version of this was orange. I really liked the logo in orange, but just coudn’t justify using it!
My other logo had to be experimental type. This is where I found it quite hard to do. I found it hard to create something wacky and experimental while keeping my characteristics in mind. Apart from Rugged, I think adaptable and reliable is quite hard to express in a peice of creative work. But, I gave it my best try! I decided to go with the ideas of blocks, maybe because of the commercial side of things, builders using the vehicles etc. I think thought that the blocks were too boring, so I did something a bit different and almost made them look 3D. This is what I came up with.
I think if I’d had more time I would have done something alot more experimental and time consuming, but we just don’t have the time in these projects which I kind of think is a shame. My Presentation/Crit is tomorow, wish me luck!